Heard a lot about MasterCraft boat company and the equipment they supply but still confused about who exactly owns the firm? And most importantly, who started it? Where did this revolutionary idea pop up from?

Well, let us tell you we are excited to know these answers as well. And to your surprise, we have answered all your possible questions on MasterCraft. So, without any further ado, let us dive into MasterCraft Boats and know everything possible.

What are MasterCraft Boats?

MasterCraft Boat is the world’s leading manufacturer of luxurious qualitative boats. It is based in the United States. The boat company is a world-renowned innovator, designer, manufacturer, and marketer of premium sport boats.

The company manufactures waterskiing, wakeboarding, and luxurious sport powerboats.

MasterCraft produces more than 3,500 boats per year, and the company is owned and managed by the members of the Management and Investment firm of the U.S. Equity.

Who Started MasterCraft Boats?

MasterCraft Boats Company was founded by a young water-skiing instructor named Rob Shirley in 1968. He worked as a water-skiing instructor and opened a water-skiing school in Florida in 1965. In 1968 he moved to Maryville, Tennessee, to his parent’s farm and his wife, and there, he founded the MasterCraft Boat Company. He initially started with a two-horse barn.

During the initial years, the company could only build 12 boats using the modified hull design. Later by the year 2006, it began producing over 3000 boats per year. It included transportation to 100 domestic and international dealers. The company had expanded to almost 25 different countries.


MasterCraft has always believed in providing the best and raising the bar of comfort altogether to a different level. Comfort and quality are the two main aspects that this company works on.

Spacious and plush seating, UV protection, mildew resistors, and stain resistors are a few of its features that easily make MasterCraft stand apart from the crowd.

One can experience extreme comfort and abundance with the sleek creation of the boats. Adjustable seats and layout options add more advantages to its list of features. Adding further to the list, the products of MasterCraft offer you CoolFeel vinyl and triple-density foam that gives the riders the most comfortable experience onboard.

MasterCraft is the only boat manufacturer in the industry to have a dedicated trailer design engineer on staff. It is a perfect blend of comfort, lavish and technology. And hence these services by MasterCraft make it the most trusted brand.


As the MasterCraft company has its impact throughout the market, they need to meet the customer expectations. Meeting up to the expectations will allow the customers to remain loyal to them.

We hope that this article answers the maximum of your questions about the MasterCraft company and allows you to understand and analyze the company better.

Happy Reading!

Sarah Martinez

Sarah Martinez holds a Master’s in Lifestyle Journalism from Columbia University, focusing her 16-year career on lifestyle transformations and cultural insights. Since joining our editorial team in 2020, Sarah has provided her readers with tips on creating fulfilling lifestyles, mindfulness practices, and self-improvement strategies. Her background includes roles in lifestyle magazines and as a freelance writer. In her leisure time, Sarah is an amateur photographer and a participant in local storytelling events.

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